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Insights

We Increased Our Community Engagement By 400% In 6 Months

Everyone loves Slack, but is it ideal for cultivating an online community?  Forum communities, on the other hand, are great in theory but difficult in practice. If you have your own online community it’s likely that you have struggled with community engagement at some point or other in time. You may even still be trying […]

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Podcast

How To Create Engaging Content That Users Really Love (with Todd Sarouhan from GoVisitSanDiego.com)

Ben Aston is joined by Todd Sarouhan, Owner of GoVisitSanDiego.com. Todd lived in San Diego for the last 25 years. He has a deep passion for the area and everything it has to offer locals and tourists alike. Listen to learn how to create engaging content that users really love. Interview Highlights: Todd Sarouhan is […]

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Tools

A Complete Guide To The Best Content Software Types & Examples

You might be thinking to yourself, “What is content software?” You’re right to question it because it is actually more of a family of software types.  Here at Indie Media Club, we believe that content comes in all shapes and sizes. Each piece of content will require different software support across various touchpoints in the […]

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Podcast

How To Create Value And Sell Your Content Sites (with Chris Yates from Rhodium Weekend

Ben Aston is joined by Chris Yates, Founder of Rhodium Weekend. He’s also a partner of Centurica and an advisor in hundreds of millions of deals in online businesses, acquisitions, and exits. Listen to learn how to create value and sell your content sites. Interview Highlights: Chris Yates is the founder of Rhodium Weekend and […]

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Podcast

How To Leverage Influencer Marketing & Manage Influencer Relationships (with Bruno Bornsztein from InfluenceKit)

Ben Aston is joined by Bruno Bornsztein, founder of InfluenceKit. It’s a complete toolkit for digital influencers to help them plan, collaborate, and report on their content. Listen to learn how to leverage influencer marketing and manage influencer relationships. Interview Highlights: Bruno Bornsztein is an entrepreneur with an advanced web development background. He is the […]

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Tools

10 Best Content Marketing Software In 2021 (+ What They Do)

Consumers generally hate any type of content whose sole purpose is to market a product. In fact, about 74% of consumers surveyed indicated that they experienced too many ads on a day-to-day basis. This is a reality that many brands and content marketers are increasingly becoming aware of, which increases the need to get creative […]

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Tools

Best Content Management Software In 2021

Can you imagine how complicated things would be if posting content on your website or social media required you to do your own coding? Many of us wouldn’t even think about blogging or managing digital assets. Fortunately, with content management software, which may also be called a content management system (CMS), managing content is something […]

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Podcast

How To Effectively Repurpose Content To Increase Value (with Sean McCabe from Seanwes)

Ben Aston is joined by Sean McCabe, owner of Seanwes Media Agency. He spent 9,000 hours practicing a skill, got to the point where he was working with large clients, charging five-figure rates, and selling physical products with his own designs, and shipping out orders every single day. Listen to learn how to effectively repurpose […]

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Podcast

How To Grow And Scale A Successful Membership Site (with Matt Inglot from Tilted Pixel Inc.)

Ben Aston is joined by Matt Inglot, founder of Tilted Pixel, an agency dedicated to helping 6 and 7 figure membership site owners to grow their business. Listen to learn how to grow and scale a successful membership site. Interview Highlights: Matt Inglot is the founder of Tilted Pixel, a membership website strategy and development […]

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Podcast

How To Optimize Your Old Content To Drive More Traffic To Your Site (with Bjork Ostrom from TinyBit)

Ben Aston is joined by Bjork Ostrom, co-founder of TinyBit. TinyBit’s focus has always been organic growth, mostly through content. They do some limited advertising, mostly retargeting and occasionally paid Facebook campaigns. Listen to learn how to optimize your old content to drive more traffic to your site. Interview Highlights: Bjork Ostrom is the co-founder […]

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Podcast

How To Monetize Your Media Business Effectively And Sustainably (with Brian Morrissey, former Editor-In-Chief at Digiday)

Ben Aston is joined by Brian Morrissey, former president, and editor-in-chief of Digiday media and founder of The Rebooting. He is focused on the audience side of the business that included editorial memberships, product development design, multimedia, and events programming. Listen to learn how to monetize your media business effectively and sustainably. Interview Highlights: For […]