Podcast
How To Grow A Travel Audience In 2024
Ever wondered how to turn your passion for travel into a thriving online venture? Ben Aston is joined by Kyle Kroeger—Founder & CEO at ViaTravelers—to talk about the secrets behind transforming a personal blog into a global travel platform. Tune in for actionable strategies and insights into building a niche audience and monetizing your passion. […]
How To Successfully Flip Niche Sites For Six-Figure Earnings (with Chelsea Clarke from HerPaperRoute Media)
Ben Aston is joined by Chelsea Clarke—Founder of HerPaperRoute Media. Listen to learn how to successfully flip niche sites for six-figure earnings. Interview Highlights Every failure is actually a really great opportunity to learn and you probably won’t make that mistake again. Chelsea Clarke It’s going to be your best benefit as a seller to […]
How To Develop Ad Inventory That Sells & Performs (with Abby Mercado from Rescripted)
Ben Aston is joined by Abby Mercado—Co-Founder & CEO at Rescripted. Listen to learn how to develop ad inventory that sells and performs. Interview Highlights Listen deeply to your advertisers and understand how are they going to look back at whatever project promotion that you all did together and what made it successful. Abby Mercado […]
How To Relaunch A Media Company (Stephen Regenold from AllGear Digital)
Ben Aston is joined by Stephen Regenold—Vice President of Strategy at AllGear Digital. Listen to learn how to relaunch a media company! Interview Highlights We are really focused on both quality and quantity. We want to do the best work, but also produce it at scale. Stephen Regenold Acquisition is difficult, because you can’t just […]
How To Launch A World-Class Branded Podcast (with Steve Pratt from The Creativity Business)
Ben Aston is joined by Steve Pratt—the Founder & Lead Content Strategist at The Creativity Business. Listen to learn how to launch a world-class branded podcast. Interview Highlights If you make something that’s great and you market it properly, you can build up your own audience and talk to them whenever you want. Steve Pratt […]
How To Scale Content And Links Like Billion Dollar Brands (with Brad Smith from Wordable, uSERP, and Codeless)
Ben Aston is joined by Brad Smith, CEO of 3 content companies—Wordable, uSERP, and Codeless. Listen to learn how to scale content and links like billion-dollar brands. Interview Highlights Get objective. Take this very gray, fuzzy, subjective thing, like content creation and really make it as objective as possible. Brad Smith Generally speaking, keywords with […]
How To Build Your Own Ad Server (with Rob Janes from AdButler)
Ben Aston is joined by Rob Janes, Head of Product at AdButler. Listen to learn how to build your own ad server, and that’s gonna help you maximize revenue, save time, and reduce costs as well. Interview Highlights A publisher should own and operate and be responsible for their own data. Rob Janes Our biggest […]
How To Build The World’s Largest Theme Park Fan Site (with Kurt Schmidt from Inside The Magic)
Ben Aston is joined by Kurt Schmidt, Owner of Inside the Magic, an online media company covering theme parks, movies and more. Listen to learn how to build the world’s largest theme park fan site. Interview Highlights As long as the content is readable and enjoyable, the algorithms are really rewarding additional content. Kurt Schmidt […]
How To Create Engaging Content That Users Really Love (with Todd Sarouhan from GoVisitSanDiego.com)
Ben Aston is joined by Todd Sarouhan, Owner of GoVisitSanDiego.com. Todd lived in San Diego for the last 25 years. He has a deep passion for the area and everything it has to offer locals and tourists alike. Listen to learn how to create engaging content that users really love. Interview Highlights: I love traveling […]