These content creator podcasts offer useful insights into the world of blogging, social media, running a side hustle, and building a content-based business. As a seasoned digital media professional and content creator caught up in the busy world of digital media, I always find it inspiring to take a step back and listen to new perspectives strategies from some of the top creators and digital strategists out there.
For anyone looking to deepen their knowledge in the industry, here are some media podcasts you should listen to.
Best Content Creator Podcasts
- Content Inc. with Joe Pulizzi
- Online Marketing Made Easy with Amy Porterfield
- The Content Strategy Podcast with Kristina Halvorson
- The Blogging Millionaire with Brandon Gaille
- Copyblogger FM with Tim Stoddart
- The Creative Edition Podcast with Emma Cortes Ellendt
- The Influencer Podcast with Julie Solomon
- The Copywriter Club Podcast with Rob Marsh and Kira Hug
- Content Love with Marijana Kay
- Creator Science with Jay Clouse
- Careers 2.0 with Filip Łysikowski
- Creator Upload with Lauren Schnipper and Josh Cohen
- My Tog Blog About Awesome Content Creation with Tim
- Thrive Blogger & Content Creator Podcast with Breanna
- The Content 10x Podcast with Amy Woods
- The Do You Even Blog Podcast with Pete McPherson
- Indie Media Club with Ben Aston
Overviews Of The Best Content Creator Podcasts
1. Content Inc. with Joe Pulizzi
Summary:
Content Inc. by Joe Pulizzi is a deep dive into the world of content marketing. Pulizzi, often referred to as the "godfather of content marketing," shares insights on building a content-first business. The podcast covers strategies, tips, and interviews with successful content creators and marketers.
What You'll Learn:
Listeners will gain knowledge on how to build a loyal audience, effective content strategies, and turning content into a sustainable business.
Why You Should Listen:
Content Inc. is essential for anyone looking to leverage content marketing to grow their business or personal brand. Pulizzi's expertise and the real-world examples make it a valuable resource.
Best Episode:
6 Ways to Rethink Your Content Business - In this podcast episode, six essential strategies to elevate your content business are explored, covering redefining exit strategies, prioritizing content tilt, differentiating between being a creator and running a media business, emphasizing email marketing, leveraging base content plus Other People's Content (OPC), and incorporating major content pillar projects.
Links To Listen:
About The Host:
Joe Pulizzi is a pioneer in content marketing, founder of the Content Marketing Institute, and a bestselling author. He is recognized for his forward-thinking content strategies and ability to turn concepts into actionable insights.
2. Online Marketing Made Easy with Amy Porterfield
Summary:
Online Marketing Made Easy hosted by Amy Porterfield, focuses on actionable online marketing strategies, including social media marketing tips essential for business owners. The podcast covers everything from email marketing to course creation, providing valuable tips for entrepreneurs and marketers.
What You'll Learn:
Amy covers a wide range of topics including list building, course creation, and social media strategies, equipping listeners with tools to grow their online business.
Why You Should Listen:
For those seeking practical advice on digital marketing and entrepreneurship, this podcast is a treasure trove of insights from one of the industry's best.
Best Episode:
You Are Your Niche: How To Stand Out In A Saturated Industry - Diving into the often-discussed topic of market saturation, this episode takes a fresh look at how entrepreneurs can reshape their feelings and mindset about this challenge. The conversation is especially relevant for students in the Digital Course Academy who might feel overwhelmed by crowded markets. Reflecting on personal experiences as a social media manager in a seemingly saturated market 15 years ago, the episode shares insights on overcoming these hurdles to build a successful business.
Links To Listen:
About The Host:
Amy Porterfield is a renowned online marketing expert, course creator, and entrepreneur. With years of experience, she excels in making complex marketing strategies accessible and actionable.
3. The Content Strategy Podcast with Kristina Halvorson
Summary:
The Content Strategy Podcast, hosted by Kristina Halvorson, offers insights into the world of content strategy. The podcast features discussions with professionals about content design, UX, and content marketing.
What You'll Learn:
Listeners will explore various aspects of content strategy, including user experience, content management, and editorial planning.
Why You Should Listen:
This podcast is a must for anyone looking to dive deep into content strategy, offering a blend of expert advice and practical tips.
Best Episode:
Content strategy and the customer experience - In the Content Strategy Podcast, retired expert Mark McCormick joins host Kristina to delve into content strategy's significance and its evolution. Mark imparts wisdom on the roles and practices of content strategists, highlighting their leadership potential. They discuss his white paper on content strategy, its key sections, and view content as a strategic asset, including enterprise content strategy.
Links To Listen:
About The Host:
Kristina Halvorson is a leading voice in content strategy, the CEO of Brain Traffic, and a sought-after speaker. Her expertise lies in making content more usable and impactful.
4. The Blogging Millionaire with Brandon Gaille
Summary:
The Blogging Millionaire, hosted by Brandon Gaille, is a masterclass in blogging success. Gaille shares his journey from a struggling blogger to a millionaire, offering strategies and insights that helped him along the way.
What You'll Learn:
Listeners will learn effective blogging techniques, SEO optimization, and monetization strategies, all from Gaille's firsthand experiences.
Why You Should Listen:
For anyone serious about making a mark in the blogging world, Brandon's practical advice and inspiring story are invaluable.
Best Episode:
How to Make Helpful Content Google Loves - In this episode, host Brandon Gaille distills insights from an intensive seven-week study of Google's Helpful Content Update. He aims to direct listeners towards crafting content that resonates with Google's latest guidelines, based on a thorough analysis of various reports and expert advice.
Links To Listen:
About The Host:
Brandon Gaille is a seasoned blogger and marketing expert. His success story and data-driven approach to blogging make him a credible and inspiring figure in the industry.
5. Copyblogger FM with Tim Stoddart
Summary:
Copyblogger FM, hosted by Tim Stoddart, dives into the art and science of content marketing and copywriting. The podcast features industry experts discussing the latest trends and strategies.
What You'll Learn:
The podcast covers a range of topics, from content creation, SEO, email marketing, to conversion optimization, providing a holistic view of digital marketing.
Why You Should Listen:
Copyblogger FM is a must-listen for those who want to refine their content and copywriting skills with insights from leading experts in the field.
Best Episode:
From 0 to 150k+ Subscribers in 7 Months - This throwback episode features Tim Stoddart and Ethan Brooks analyzing The Milk Road's rapid growth to over 150k subscribers in under seven months. They explore lessons from its content, growth, and monetization tactics. Additionally, Tim offers a live breakdown of the lead-gen industry, focusing on a website Ethan is considering purchasing.
Links To Listen:
About The Host:
Tim Stoddart is a successful entrepreneur and marketing expert, known for his practical approach to digital marketing.
6. The Creative Edition Podcast with Emma Cortes Ellendt
Summary:
The Creative Edition Podcast, hosted by Emma Cortes Ellendt, is an insightful exploration into the blend of creativity and business. The podcast aims to empower creative professionals to excel in today's dynamic environment.
What You'll Learn:
Listeners will gain insights into nurturing creativity, effective branding, and maintaining artistic integrity in the commercial world.
Why You Should Listen:
This podcast is a valuable resource for creatives seeking to understand the business aspect of their craft, offering practical advice and inspiring stories.
Best Episode:
What does engaging content look like on Instagram in 2024 - If you're reevaluating your content strategy for the year's end or the start of the next, this episode is a must-listen. Delving into Instagram's blog on crafting successful posts, it covers key factors that make content engaging on Instagram, particularly focusing on reels, posts, and carousel posts. Discover what elements, such as originality, effects, timed text, and audio usage, can enhance reels' appeal on the platform.
Links To Listen:
About The Host:
Emma Cortes Ellendt brings a unique perspective as a host, blending her experience in creative fields with a keen understanding of the business side of creativity. Her insights help guide other creatives in navigating their careers and artistic endeavours.
7. The Influencer Podcast with Julie Solomon
Summary:
The Influencer Podcast, hosted by Julie Solomon, is a deep dive into the world of influencer marketing. The podcast covers strategies, personal branding, and the business of influence.
What You'll Learn:
Listeners will gain insights into building a personal brand, developing partnerships, and strategies to grow and monetize their influence.
Why You Should Listen:
Julie Solomon's expertise makes this podcast a go-to resource for influencers and marketers looking to navigate the complex world of online influence.
Best Episode:
The Creative Drought That Is Killing Your Business (And How To Fix It) - This episode is all about embracing 2024 with a surge of creativity. It's not just about art, but about reimagining your business, branding, and thought leadership. As traditional norms become obsolete, this episode encourages breaking away from outdated models to embrace creative bravery. It's essential for entrepreneurs and content creators aiming to enhance their brand and impact.
Links To Listen:
About The Host:
Julie Solomon is an expert in marketing and influencer strategy, known for her ability to help influencers grow their brand and business.
8. The Copywriter Club Podcast with Rob Marsh and Kira Hug
Summary:
The Copywriter Club Podcast, hosted by Kira Hug and Rob Marsh, focuses on the art and business of copywriting. The podcast features interviews with successful copywriters and marketers, offering a wealth of knowledge.
What You'll Learn:
Listeners will learn about crafting compelling copy, understanding the algorithm, building a freelance business, and strategies for client acquisition and retention.
Why You Should Listen:
Kira and Rob provide a unique blend of practical advice and industry insights, making it a must-listen for both aspiring and experienced copywriters.
Best Episode:
When Business Gets Tough with Rob Marsh and Kira Hug - In the 373rd episode of The Copywriter Club Podcast, hosts Kira and Rob tackle the subject of online business myths and the challenges faced when business is tough. This episode, featuring only the hosts without any guests, dives into the often gritty reality of running a business. They discuss how the journey isn't always a straight path of growth and can be so daunting that it tempts one to seek traditional employment. This episode promises to cover extensive ground on these realities.
Links To Listen:
About The Hosts:
Kira Hug is known for her distinctive branding and copywriting style. Rob Marsh brings years of copywriting and marketing experience to the table. Together, they offer a comprehensive view of the copywriting industry.
9. Content Love with Marijana Kay
Summary:
Content Love, hosted by Marijana Kay, delves into the world of content marketing and writing. The podcast provides insights into creating meaningful and engaging content that resonates with audiences.
What You'll Learn:
Listeners will learn about content strategy, storytelling, audience engagement, and the nuances of crafting compelling written content.
Why You Should Listen:
For content creators and marketers, Marijana's in-depth discussions and expert advice offer valuable perspectives to enhance their content creation skills.
Links To Listen:
About The Host:
Marijana Kay is a professional content writer and strategist, known for her ability to help businesses connect with their audience through powerful storytelling.
10. Creator Science with Jay Clouse
Summary:
Creator Science, hosted by Jay Clouse, explores the intersection of creativity and commerce. This podcast features conversations with high-profile creators about their journey and the business behind their creative work.
What You'll Learn:
Listeners will get insights into the creative process, building a personal brand, and monetizing creative skills in various industries.
Why You Should Listen:
Jay's interviews with successful creators offer a behind-the-scenes look at the realities of making a living through creativity.
Best Episode:
Josh Hall - from freelance web design to professional creator earning $300K/year - In this episode, the focus is on Josh Hall, a YouTuber, course creator, and web design coach with a specialization in WordPress and Divi. Josh's journey from underpricing his services to selling his agency is explored, along with his venture into YouTube content creation. The episode also discusses his initial course launch, which remarkably earned nearly $10,000, and how a guest posting opportunity paved his way to becoming a professional creator.
Links To Listen:
About The Host:
Jay Clouse is a writer and entrepreneur with a passion for creative storytelling. His insights into the creative process and business acumen make him an influential voice in the creator economy.
11. Careers 2.0 with Filip Łysikowski
Summary:
Careers 2.0, hosted by Filip Łysikowski, focuses on the evolving nature of careers in the digital age. The podcast discusses the skills and strategies needed to thrive in modern workplaces.
What You'll Learn:
Listeners will discover the latest trends in digital careers, personal development, and transitioning into new professional realms.
Why You Should Listen:
Filip's podcast is ideal for professionals seeking guidance on navigating career changes and advancements in the digital era.
Best Episode:
"What really works" with course creation expert Melissa Guller - In this episode, Filip joins Melissa Guller, a renowned course creation expert who has developed a successful 6-figure course business and educated thousands of students online. They delve into effective strategies for creating and selling online courses, covering areas such as content repurposing, utilizing paid ads, and appropriately pricing your time. Don't miss out on valuable insights that could significantly enhance your journey in course creation!
Links To Listen:
About The Host:
Filip Łysikowski combines expertise in digital marketing and career development to offer unique insights into the changing landscape of work and success in the digital world.
12. Creator Upload with Lauren Schnipper and Josh Cohen
Summary:
Creator Upload, hosted by Lauren Schnipper and Josh Cohen, is a deep dive into the ever-evolving world of online content creation. The podcast discusses the latest trends, challenges, and opportunities in the digital creator space.
What You'll Learn:
Listeners will explore various aspects of digital content creation, including platform trends, creator economy, and strategies for success in the online world.
Why You Should Listen:
For anyone interested in the dynamics of online content creation and the creator economy, Lauren and Josh provide insightful and current perspectives.
Best Episode:
Long Form Content is Making a Comeback - Lauren and Josh unpack a vibrant mix of stories, from Amouranth's notable land investment to TikTok's pivot towards longer videos and the FTC's stance on AI oversight. They also cover JerryRigEverything's legal move against CASETiFY and AAA24's social media strategy.
Links To Listen:
About The Hosts:
Lauren Schnipper has a background in film and digital content, bringing a wealth of industry knowledge. Josh Cohen is an expert in the online video space, offering deep insights into the creator economy.
13. My Tog Blog About Awesome Content Creation with Tim
Summary:
My Tog Blog About Awesome Content Creation, hosted by Tim, is a podcast dedicated to all things content creation. The podcast offers practical tips and insights for photographers, bloggers, and digital creators.
What You'll Learn:
Listeners will gain knowledge on photography, blogging best practices, and techniques to enhance their content creation skills.
Why You Should Listen:
Tim's podcast is a must-listen for those looking to improve their content creation, especially in photography and blogging, with easy-to-understand tips and tricks.
Best Episode:
Monetize Your YouTube Channel, with Matt Hughes - The episode features a dialogue with Matt Hughes, a seasoned video content creator with a YouTube channel boasting over 2,800 subscribers and a business with diversified revenue streams. Discussions revolve around the significance of niche identification, the variety of monetization avenues, channel growth tactics, and efficiency tips for expanding your YouTube presence and business. The conversation underscores that even small channels can start earning, with early business planning setting the stage for increased views and conversions.
Links To Listen:
About The Host:
Tim, with his expertise in photography and content creation, shares his extensive knowledge and passion, making complex topics accessible to a wide audience.
14. Thrive Blogger & Content Creator Podcast with Breanna
Summary:
Thrive Blogger & Content Creator Podcast, hosted by Breanna, is focused on helping bloggers and content creators thrive in the digital space. The podcast covers a range of topics from blogging tips to social media strategies.
What You'll Learn:
Listeners will learn about growing their blog, leveraging social media, and turning their passion for content creation into a successful career.
Why You Should Listen:
Breanna's podcast is perfect for bloggers and content creators at any stage, offering actionable advice to grow their presence online.
Best Episode:
Must-Have Resources for 2024 - Breanna guides listeners through the latest tech tools and resources essential for bloggers in 2024, highlighting must-haves to stay ahead in the ever-evolving digital landscape.
Links To Listen:
About The Host:
Breanna brings her experience and passion for blogging and content creation to the podcast, sharing insights that are both practical and inspiring for her audience.
15. The Content 10x Podcast with Amy Woods
Summary:
The Content 10x Podcast, hosted by Amy Woods, is a treasure trove of information on content repurposing, offering actionable tips that are particularly useful for TikTok and YouTube creators. This podcast teaches listeners how to maximize their content's reach and impact by repurposing it across multiple platforms.
What You'll Learn:
Listeners will discover strategies for turning a single piece of content into various formats, effectively increasing engagement and audience reach.
Why You Should Listen:
Amy's expertise in content repurposing is invaluable for creators and marketers looking to get the most out of their content with efficient and creative strategies.
Best Episode:
How to Choose the Best Type of Pillar Content for Your Brand - In this podcast, Amy Woods unpacks the concept of pillar content and its pivotal role in content creation. This episode delves into the advantages of dedicating efforts to a single type of pillar content, the selection process tailored to your team's strengths, and how this strategy streamlines content production to minimize waste and banish dull content. Discover the essence of pillar content, its strategic importance, and tips for making an informed choice for your brand.
Links To Listen:
About The Host:
Amy Woods is an expert in content repurposing, with a knack for teaching creators how to breathe new life into their content. Her approach helps maximize both creativity and efficiency in content marketing.
16. The Do You Even Blog Podcast with Pete McPherson
Summary:
The Do You Even Blog Podcast, hosted by Pete McPherson, is dedicated to helping bloggers and podcasters grow their platforms and revenue. Pete interviews successful creators and shares his own experiences in blogging and podcasting.
What You'll Learn:
Listeners will learn about blogging, podcasting, SEO, monetization, and building an online presence.
Why You Should Listen:
For those looking to enhance their blogging and podcasting skills, Pete's blend of humor and expertise makes learning both enjoyable and effective.
Best Episode:
$20k/month in 1 year with "future niches" - Casey Botticello sits down with Pete to explore the AI revolution's undeniable impact. They discuss the inception of Casey's two AI-focused websites launched in early 2023, delving into the strategic niche selection process and a detailed analysis of keyword research and topic mapping.
Links To Listen:
About The Host:
Pete McPherson combines his passion for teaching with his blogging and podcasting experience, offering practical and relatable advice to his audience.
17. Indie Media Club with Ben Aston
Summary:
Indie Media Club, hosted by Ben Aston, is a podcast for independent media entrepreneurs. It focuses on how to build and grow independent digital media properties.
What You'll Learn:
The podcast covers topics like content strategy, audience growth, monetization, and the overall journey of building a successful digital media business.
Why You Should Listen:
Ben’s podcast is a great resource for entrepreneurs and creators looking to carve out their own space in the digital media landscape.
Best Episode:
How to Grow a Travel Audience In 2024 -
Join Ben Aston as he converses with Kyle Kroeger, the entrepreneurial force behind ViaTravelers, on converting travel enthusiasm into a lucrative online business. This episode reveals Kyle's journey from a personal blog to an international travel hub, discussing his content strategy, audience engagement, and inventive revenue generation techniques. They also touch on maintaining equilibrium between content and monetization, utilizing audience feedback, and the benefits of automation.
Links To Listen:
About The Host:
Ben Aston is a seasoned digital media entrepreneur, bringing years of experience in building online communities and digital media platforms. His insights are invaluable for anyone looking to succeed in the independent media space.
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